Specialists on consumer insights and design trends.

Insight Shanghai 2011


City: Shanghai

Date: October 21st -22nd, 2011

Venue: Shanghai International Industry Design Center

Insight Shanghai took place in 2008, 2009, 2010 and 2011

Insight Shanghai 

Sport in the city

The 2011 edition of Insight Shanghai conference and workshop took place on October 21st -22nd at Shanghai International Industry Design Center in Shanghai with participant like Ou Lin, Tyut, Shanghai Finance University,  Loe Design, Chang Hong, CSVW, DFPV, PPG, PATAC, Jahwa, Hansgrohe, TCL, Benq, SC Johnson, Visteon, Sacon, Worrell Design, SYTU.

China became the number 1 economic world power but this is not the end of the story! To sustain growth pace, China companies need to find inspiration and creative ideas to meet the needs of the Chinese consumers and brand Chinese innovations on export markets as well.

Chinese cities are booming and living in the city is becoming stressful because of overpopulation, pollution and gigantic proportions. A consequence, Chinese urban dwellers are increasingly interested into sporting activities. How to understand this new trend? International and Chinese experts on global trends and China insights discussed in details the evolving consumer motivations revealed by the development of sport.



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