Specialists on consumer insights and design trends.

Etam Collection


Trend services and collection building

Client: ETAM

Industry: Fashion


Etam, first created in France is one of the most famous woman wear brand in China. As the fashion market is becoming increasingly competitive, the brand needed to enhance its design process to make successful collection.


Style-Vision accompanied Etam designers along the making of the collection to better understand fashion trends, select better fabrics, improve the design and fitting as well as the mix and match of styles and color.


We delivered fashion trend report, collection plan, color range, fabric selection and extensive assistance until the final order meeting of the collections.

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Insight Shanghai 2015

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