Specialists on consumer insights and design trends.

Private label development

Travel goods and retail trends in France

 

Client: SMARTRIP

Industry: Travel accessories

Mission

A major travel good manufacturer, SMARTRIP supplies premium brands and large retailers worldwide. SMARTRIP wants to boost its business with French private labels thanks to more innovative and trendy products and attractive merchandising ideas.

 

Approach

Style-Vision provided travel and retail trends and train marketers and merchandisers to use those consumer, product and merchandising directions to enhance their private label proposals.

 

Result

The merchandisers got a better picture of the needs of retailers and the evolving travel attitudes. They use this knowledge to improve their private label offering.

 

 

No Comments Yet

Leave a Reply

Your email address will not be published. Required fields are marked *

Search by Filter

Events & Activities

Discover here the latest activities and events we organized!

InsightShanghai2015BannerNEW-small
Nov 21, 2015

Insight Shanghai 2015

The 8th edition of Insight Shanghai conference & workshop took place at Shanghai International Design Exchange Center on December 2nd and 3rd, 2015. Organized by Style-Vision Asia and Shanghai JiaoTong ... Read More

Social Network

  微信截图_20160122154145