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Luthai Global textile trends

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Global textile trends

 

Client: LUTHAI

Industry: Textile

Mission

A world leader in cotton shirting manufacturing, LUTHAI exports most of its products to global fashion brands such as UNIQLO, ZARA, ARMANI, and RALPH LAUREN. The company based its tremendous success on a good Price/Quality ratio that is increasingly challenged by competitors.

 

Approach

Style-Vision provided seasonal trends, color ranges, sample selection and an intensive training program and follow up of textile designers and technical engineers to help them develop new samples that meet the expectations of the fashion buyers.

 

Result

The designers designed around 500 samples per season that Style-Vision review and correct to keep only the best (around 100 samples per season) for the target markets.

 

 

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